Marketing system for drycleaners
WHEATON, IL — No matter how great the service is, a cleaning
business that doesn’t have customers has a skill but no
cash flow. Drycleaners who are good at cleaning, spotting and
pressing, but not so good at getting customers, can learn from Advertising Magic: The Complete Guide To
Creating Hot Ads and Sales Letters That Work! by Brian Keith Voiles, one of the world’s
leading copywriters.
The book, available through Mak
Marketing, is a 400-page
instruction manual packed with simple but proven tips,
techniques and examples showing how to master the art and
science of writing powerful sales letters, postcards,
brochures, order forms, display ads, classified ads, web pages
and anything else needed to attract leads.
The manual shows how to double, triple or
even quadruple results and begin to harness the power of the
pen. A free report on the book is available from Mak Marketing.
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GreenEarth pre-spotter
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Stamford Pretreat
GES, field tested and ready to use, is effective on all types
of stains and is safe for all fabrics including silk, rayon and
sheer polyester, the company said. It contains no harsh
solvents and can be used as a leveling agent to prevent
redeposition when wet-side spotting agents are used on the
spotting board.
Pretreat GES is available in gallon
containers from Stamford distributors.
Stamford is a full line of spotting,
sizing, drycleaning, water repellent, wetcleaning, and
specialty products.
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ST. LOUIS, MO — Curtis-Toledo has released a catalog featuring its new
and complete line of rotary screw air compressors.
The catalog has specifications for
compressors from 5 to 300 HP and information about the
line’s high-performance, energy-saving variable speed
drives, high efficiency TEFC motors, air ends manufactured to
ISO 9001 standards and air/oil separators featuring a large
multi-stage design for maximum oil separation.
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RANDOLPH, NJ — Tatch Technical Services has introduced the VOS-II, a separator
water disposal system designed specifically for non-perc
drycleaning machines.
The VOS-II separates free solvent (recycle
in still) and then evaporates the remaining water. With an
evaporation rate of 12 to 25 gallons per hour, the VOS-II can
handle multiple machines and eliminate separator water in a
matter of minutes.
The all copper heat exchanger can be
cleaned in place with a fresh water blow-down.
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Internet auction site
TUKWILA, WA — Pacific Fabricare Systems and Customer Loyalty
Networks have designed a web site, www.equipment4.us,
dedicated to listing equipment and businesses for sale for the
drycleaning and laundry industry. Any drycleaner, laundry, coin
laundry, equipment, or parts distributor can register to use
the site.
The site offers classified ads,
progressive auctions, reverse auctions and business for sale
listings.
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Odor-stopping detergent
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The double strength injection detergent is
a deodorizer, anti-static, texturizer sizing, brightener and
corrosion inhibitor for drycleaning cloth articles.
The company said Injectone can reduce
prespotting, re-runs and harsh scrubbing by removing sweet
stains, ring type stains and heavy soil in the drycleaning
machine, adding that it will not build up and can prevent
costly corrosion of the drycleaning machine while keeping
drycleaning fluid clean.
Injectone is compatible with perc,
petroleum and DF 2000 drycleaning fluids. It comes in
disposable plastic drums.
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