Masthead.gif
hanger.gif
Obituaries
Joe Phillips, trade association leader
Joe Phillips, who served as executive director of the Wisconsin Fabricare Institute, passed away Wednesday, October 12 at his home in Greenfield, WI.
During his years with WFI, he worked with nine different association presidents and successfully helped lobby for the state’s Drycleaners
JoePhillips.jpg
Environmental Response Fund program. He also simultaneously served as the executive director to six other trade associations through his management/advertising firm. He was a charter member of the WFI Hall of Fame. He retired at the end of 2001.
Phillips was born on March 17, 1934 in Milwaukee and graduated from St. Mary Czestochowa, Messmer High School and Marquette University.  He served for three years in the U.S. Army, most of that time in Japan with the Armed Forces Radio Service. Prior to that he worked as a deejay at WOSH in Oshkosh.
Upon his military discharge, Phillips embarked on a broadcasting career that began at WCWC in Ripon, WI, and took him to WJRL in Rockford, IL, where he was news director, then to WISN in Milwaukee, where he was a news and sports announcer from 1962 to 1967.
Phillips was asked to serve as caucus staff director for State Assembly Republicans in Madison, WI. After seven years in that post, he returned to the Milwaukee area to open Torii Advertising, Inc., which initially provided advertising, public relations and lobbying services to a variety of local clients. Ultimately, the firm focused on the management of state trade associations, including WFI, the Wisconsin Green Industry Federation, the Wisconsin Nursery Association, the Illinois Sign Association, the Wisconsin Association of Textile Services, the Fair Aid Coalition and associations that served jukebox and video game vendors, billboard owners and heating and air conditioning contractors.
Phillips became an influential voice in fraternal term, whole life and health insurance, having served for 24 years on the board of directors of the Catholic Knights Life Insurance Society. Among his notable achievements was the creation of a scholarship program that made Catholic secondary education available to literally hundreds of Catholic families through the upper Midwest.
As a political writer, he wrote for several national publications.
The firm Phillips founded was sold in 2002 to Brian Swingle. The name, Torii Phillips Association Management, LLC, was coined by Swingle “to reflect the integrity of the company’s founder and to be assured that Phillips would not be forgotten.”
He is survived by his wife, Kikue; children, Kim Marie Stahl and Paul David; and four grandchildren.
Mass of Christian Burial was held October 18 at St. Mary Catholic Faith Community in Hales Corners. He was laid to rest at Holy Cross Cemetery.
In lieu of flowers, memorials to St. Mary’s Endowment Fund or the School of Sisters of Notre Dame Retirement Fund are appreciated.

John Neal, attorney turned cleaner
John Neal, long-time owner of Ineeda Laundry & Drycleaners, Inc. in Hutchinson, Kansas, died on Sept. 4 of leukemia.
NealJohn.jpg
Neal, who battled cancer for years, fostered a deep appreciation of life, as he revealed in his National Clothesline profile a little over two years ago.
“Most things that you think are so urgent — that the world can’t get along without you doing them — you find out it really can,” he said.
Born in 1941, Neal grew up in Kansas and was strongly encouraged by his father, Kenneth, to pursue his dreams — even if it meant not following in his own drycleaning footsteps.
The elder Neal came into the industry by taking on the only job he could find during the Great Depression. Eventually, he worked his way up at a laundry plant, purchasing it in 1946. It was there that John Neal learned firsthand about cleaning textiles and other helpful skills.
“When I got old enough, I drove as a relief driver in the summer and on vacations,” he recalled. “Prior to that, I washed windows and helped sort clothing. I can remember having to sort women’s underwear and all these women that worked down there would make fun of me. I can still remember that to this day because I was so embarrassed. I paid my dues.”
Though he worked hard for his father’s company, Neal had designs on a legal career. One of his early passions was participating on the debate team in high school.
A year after graduation, he attended Hutchinson Community College and joined the school’s debate team which won the national debate program that year. Afterward, he transferred to the University of Kansas where he studied political science and international relations.
While on campus, he reunited with a former high school classmate, Darla, and married her in 1963, the same year he graduated. The young couple moved to Spain during their first year of marriage after Neal received a Fullbright Scholarship.
“I went to the University of Madrid. That didn’t work out very well,” he recalled. “It turns out, I didn’t know Spanish well enough.”
The language barrier was only part of the problem, though. The couple also felt extremely homesick for the Sunflower state.
“While we were down there, we decided that we really wanted to put our roots down somewhere near our home,” he said.
Upon moving back to Kansas, Neal attended law school at the University of Kansas while his wife taught junior high school. By 1967, he earned a spot at the largest law firm in the state — Foulston Siefkin in Witchita — and cut his teeth on personal injury cases.
“The firm treated me fantastically,” he recalled. “I did well. I enjoyed parts of it, but I wasn’t sure I wanted to spend the rest of my life trying lawsuits. I was really surprised at that because that’s what I thought I wanted to do.”
Finding himself at a crossroads in his life, it was tragedy that provided him with a new direction. In 1969, Neal’s father died of a heart attack so he opted to move back to Hutchinson and buy the family cleaning business from his mother and brothers.
Unfortunately, he took control of the reins at a bad time. Obstacles such as the polyester revolution, new minimum wage laws for laundries and the emergence of permanent press and doubleknit garments made his first five years inordinately stressful.
“The drycleaning industry went into a slump about the time I got there,” he said. “I thought it  would surely be an easy job — if you could be a lawyer, you could be a businessman — but I quickly had my eyes opened.”
With the help of an old family friend, Bob Shmalberg, and consultant John Hill, Neal managed to get the business back on a successful track.
In 1974, he closed down the slumping drycleaning operations and concentrated on the dust control and rental uniform and linen aspect of Ineeda, which proved to be a lucrative field for the next 20 years.
By 1994, Neal acquired two drycleaning plants and slowly shifted his business back in the other direction. He sold the company’s rental division to Aramark.
It was at that point in his life that he wanted to dedicate most of his spare time to public service and community support, including a stint on the city council for four years and a term as mayor. He also served as president of the Hutchinson Chamber of Commerce and worked as a board member for the local hospital and the Kansas Cosmosphere and Space Center.
Neal didn’t forget about the drycleaning industry, however. He also found time to fulfill duties as the president of the Mid-America Fabricare Association and the Textile Rental Service Association.
During his 2003 interview, he noted that his proudest public service accomplishment was his work on the state’s Dry Cleaning Facility Release Trust Fund. Once implemented, the fund levied a surcharge on gallons of perc and gross receipts for drycleaners in order to raise money for assistance in cleaning up environmentally-contaminated sites.
“We met with an attorney that was with the firm I had been with in Witchita many years before and he drafted the law, which we worked with him on and proofed and everything,” he recalled.
“Then, it got submitted to the Kansas Legislature when they went into session in mid-to-late January of 1995. By April 16 of that year, it was signed by the governor. It was just an unheard of thing that a major piece of legislation like this could be drafted, proposed and signed into law all in the same year. It was due to the concerted effort of drycleaners across the state.”
For his role in the proceedings, IFI honored Neal with a Legislative Regulatory award in 2001. Neal, however, was just happy to help his fellow cleaners.
“We’ve been very fortunate and I credit that state law with saving my business, along with 70 to 80 other cleaners who are now part of the protection of that fund,” he said. “I would have been a Superfund site at one of my sites — maybe both of them had it not been for that. As a Superfund site, I would have been out of business by now.”
Instead, the business continued to thrive, even when his health took a turn for the worse. In 2002, he was diagnosed with chronic lymphocyctic leukemia. The deadly disease brought back painful memories of John and Darla Neal’s first son, Michael, who died in 1972 of acute lymphocyctic leukemia at almost four years old.
Despite all of the hardship he faced, Neal was determined to be a survivor.
“It has been a whole new chapter to my life. It made me change some priorities and realize what’s really important,” he explained. “One of the neat things that has happened is that my family and friends and employees have been so supportive. I am just so grateful.”
He was particularly proud of the way his family offered their emotional support. One gesture that stood out in his mind was when his son David opted to participate in the 26.2-mile Walt Disney Marathon for Leukemia in 2003.
“He had never run a marathon before,” Neal said. “He raised over $34,000 for leukemia as a runner and came in as the largest fundraiser in the entire Walt Disney marathon — out of 26,000 runners.”
Such inspiration and support helped guide Neal through his constant struggle with the disease. During his interview two years ago, he strongly believed that we was still getting the most out of his life on a daily basis.
“I’ve been undergoing chemo-therapy every three weeks. It’s not an onerous thing — other than it leaves me feeling pretty wiped out for three or four days. But the rest of the time I feel good and can do most of the things that I want to do,” he said.
Neal is survived by his wife, Darla, and his sons, Matt and David.