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November 2008 Table of Contents
News & Views

Around the US
MCA presents series on spotting in Twin Cities area
Kay to host live show on drycleaning equipment

MAC continues plant tours, survival seminars

NCA initiates green ratings for cleaners
Anton’s kicks off 14th Coats for Kids drive
NCA offers classes at NY School

SDA offers final round of stain removal classes

SEFA announces first winner of Landers scholarship

EPA testing homes, school for perc vapors
CCA to plant profitable roots with route seminars
RIA selects location and date for ’09 convention
• Making the best of your mistakes
• A fair hearing that may be too late

Columns
James Peuster: Getting a different perspective
Frank Kollman: Just a few things you should know
Don Desrosiers: When touch-up is a step back
Ray Colucci: When there are too many cleaners
Harvey Gershenson: Business is down. Should you sell?
Bill Bishop: Should you promote poor service?
Dennis McCrory: Are couponers eating your profits?
Frank Lucenta: Is that trim plastic or leather?
John Graham: A new model for marketing

Profile
Farshad Sayan: Clever and Green

CRDN draws 330 to annual cconvention
Zengeler adds 7 to 20-year club
TRSA, UTSA join forces
Van Patten joins CLA
Wascomat adds West Virginia dealer

Preventing employee theft
Electronic washer controls
Silk and rayon prespotter
Holiday lint rollers
Website with shirt info
Front-load washer and dryer pair
Revamped web presence
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