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May 2013
National Clothesline
New Orleans bound? The Clean Show is still more than a month away, but this is the month to nail
down plans to be there. Two key deadlines come in May.
Convention extra. IDC and the International Committee of Textile Care (CINET) will host a one-day
convention in New Orleans the day before the official opening of the Clean
Show.
Titan of tailoring. Most drycleaners haven’t had the experience of following a police escort so they could repair a fashion
emergency, but most drycleaners don’t possess Linda Say’s deft tailoring skills and an account with the Tennessee Titans.
One of four won’t work. Building your business takes work, time, patience and money. Unfortunately, says
James Peuster, many cleaners base their hope on just one of those four.
New equipment, old secret. In the old days, says, DonDesrosiers, the secret to doing a good job with a
sleeve press was proper training, follow-up and management. Now with modern
equipment, the secret to doing a good job is still proper training, follow-up
and management.
OSHA knocking. OSHA has just issued a letter of interpretation that states that nonunion
employees have the right to select a representative, and that representative
does not necessarily have to be an employee. Frank Kollman explains.
Get testimonials. Using customer testimonials in your store promotions, advertising and social
media will truly increase your overall sales. Neil Schroeder tells how to do
it.
Princess maker. Dave Fischgrund estimates that his Zikers’ Cleaners has given away between 3,000 and 4,000 dresses in the Princess for a
Night program.
The current issue in its printed format, including all advertisements, is
available as a pdf download (32MB) here.
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Cleaners making a difference
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